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Maybe you are looking for ideas in the shape of experiential or activation. If so here is a selection taken from the main page.
As part of the launch of the new album from German electronic music artist Apparat, Spotify created a fan experience with a difference. 500 fans were able to use a unique technology we devised that enabled them to create and take home their own unique album art.
To announce their new brake energy recovery system Seat engaged the public with this surprising product demo in a real Taxi in Düsseldorf.
It only got as far as a shortlist at Cannes because the jury believed the passengers were actors. They weren’t. Sometimes an idea seems to good to be true :-)
This ‘interactive non-interactive’ digital billboard which won at Cannes, Epica and Plakadiva gave passers by in Berlin a chance to write jokes based around relationships… The key topic of the new ‘happy endings’ show on the channel.
As the brand name would suggest, Berliner Pilsner is the normal beer of Berliners. But ‘normal’ isn’t usually top of the list of adjectives marketing directors want to use to describe their brand.
However, there are many extraordinary things that are just ‘normal’ in the German capital. That was the insight that lead to our big ‘Sowas von Berlin’ idea. In English, So Berlin.
Here is a short film to show the first steps of the campaign..
This 2020 Zalando project addressed a very specific problem the brand had in the Polish market. The perception in Poland was that Zalando was a very high end exclusive online store that only sold brands the average person couldn’t afford. We had to change that perception and show Poland that Zalando is a democratic brand that has something for everyone, whatever their budget.
Every 3 seconds the world loses a child due to highly preventable causes. For the universal Children's day we brought attention to this horrible statistic by releasing this recording of a special performance by the Wuppertal boy's choir from their homecoming concert. Almost 2 million people watched the film on YouTube and the charity received 25% more donations. With zero euro budget.
The work won at New York Festivals, won a silver and a bronze at ADC and was a finalist at one show.